Built for TV economics

Publishers and advertisers pay a transparent platform fee on delivered TV impressions. Operators and large networks contract annual minimums with dedicated support. Contact sales for volume pricing above 100 M monthly impressions.

Self-serve accounts require no minimum commitment. Sign up, connect a channel or upload creatives, and pay only when impressions are served. Enterprise operators typically contract annual minimums with custom SLAs.

A billable impression is a served ad in a valid pod — SSAI-stitched or VAST-delivered — with a compliant start beacon. Quartile and completion events are reported separately for VCR measurement.

Yes. Publishers choose SSAI manifest stitching, client-side VAST, or both. The same trafficking UI configures pods, competitive separation, and fallback slates across both delivery modes.

LtvAdx uses a transparent GAM/DFP-style multi-party split. On a standard deal the default split is 30% LtvAdx — 70% Publisher. For addressable deals where an operator provides household identity data, the split is 30% LtvAdx — 35% Publisher — 35% Operator. Agency commission (typically 15%) is added on top of the media cost and does not affect the supply-side split. Custom splits are negotiated for premium publishers, large guaranteed buys, and exclusive operator partnerships.

Most publishers integrate a test channel in 1–2 weeks using our SSAI configuration guides and sandbox endpoint. Operators running addressable linear typically run a 4–6 week pilot with our solutions engineering team.

Brand lift studies and Shapley multi-touch attribution are available to Advertiser accounts with active campaigns above a minimum impression threshold (typically 50 K per study arm). No additional charge — included in the platform fee.