Start here as an advertiser

Your first week as an advertiser in order: verify, build a campaign, order and line item, upload a creative, ask for go-live and add credits.

This is the order to set up an advertiser account, matching the Getting started card on your dashboard. You begin in a sandbox with sample data. You can build everything as drafts straight away, but adding credits, sending things for review and switching a line item on wait for LtvAdx to approve your account.

The Getting started card

The card counts five steps, for example "2 of 5 complete", and ticks them for you. Sample records don't count, only what you create. Select Hide to close it. It also disappears once all five are done.

Steps in order

Verify your email address. Open the email LtvAdx sent and select its link. If you can't find it, select Resend link in the yellow banner. You need this before you can upload a video file. See Create your account.
Create your first order and line item. A buy is built as a campaign, then an order, then a line item. Open Campaigns and select New Campaign. Open Orders and select New Order, choosing that campaign. Open Line Items and select New Line Item to set targeting, bid and budget. The card ticks when you have a real line item. See How campaigns are structured.
Upload a creative. Open Video Creatives, select Upload Creative and choose a video file or paste a VAST URL, then select Save draft. The card ticks when you have a real creative. See Video creatives.
Request go-live approval. Select Request go-live in the yellow banner. The card lists this last, but you can ask as soon as you have something to show. LtvAdx reviews the account. See Create your account.
See your first delivery. Open Reports. The card ticks when one of your real line items has delivery.

What waits for approval

Until LtvAdx approves your account, these are refused with a message that your account is pending approval: Add Credits on the Wallet, Submit for Review on an order, submitting a creative for review, and the play button that switches a line item on. Once approved, do them in this order:

Add credits to your wallet. See Wallet and top-ups.
Submit the order for review, and the creative for review. LtvAdx approves or rejects each, and you get an alert with the decision. A rejection includes the reason.
Switch the line item on.

Delivery needs funds. If your wallet is empty you get an alert, and a line item that has delivered nothing raises one too. See Alerts.

Who should be on the account

Invite colleagues from Team and seats. Only Owners, Admins and Finance can open the wallet. Most other pages don't check the seat, so every seat can change campaigns.

If something goes wrong

The card does not tick "first delivery". It needs real delivery on a real line item, after go-live. Work through Campaign not delivering.
A button is greyed out or refused. Your account is still in the sandbox. Request go-live, then try again.
You're stuck. Contact support.